Gourmet Business, Fine Cheese and Charcuterie

As I write this, I am
just hours off the
plane from Cologne,
Germany, where my
colleagues and I
attended Anuga,
the largest food
trade show in the
world – and I have
the sore feet to back
up that claim. To
give you an idea of
how large it is, there are 11 buildings with over 15
floors of exhibit space. There were 6,777 exhibitors
from almost 100 countries. At the last show in 2011,
there were over 150,000 visitors from 185 coun-
tries, and judging by the crowds we encountered
everywhere, I’ve no doubt they exceeded that
figure this year. Anuga officials like to describe their
show as 10 trade fairs in one, with halls devoted
to fine foods, beverages, meats, dairy, chilled and
fresh food, frozen, and more. There are also many
country pavilions and we visited several of them, in-
cluding Mexico, Peru, India, Argentina, Brazil, Chile,
Israel, Morocco, Tunisia, Egypt, Thailand, Japan and
the Caribbean. For one plane ticket, it was quite the
international tour.

We spent four days walking the halls of the show, mostly the dairy hall, beverages (scouting out new

Letter From the Editor
products for our newest publication,
Quench) and the various halls that
make up Anuga Fine Food, a catch-
all category that runs the culinary
gambit of packaged foods and also
includes the country pavilions. We
met with dozens of manufacturers,
talked to old friends, tasted a wide
variety of foods and beverages,
and generally soaked up everything
the show has to offer. It’s always an
education to attend the European
shows each fall and get to see new
products and new trends, many of
which will soon be heading our way.

From new cheeses to pizza on a stick, there were innovations to be seen everywhere. Overall, quality, healthfulness and convenience were the trends most in evidence.

Among the highlights were two delicious and unique new Swiss cheeses from Mifroma; a fair trade extra virgin olive oil produced by a cooperative of Arab and Israeli women in the Galilee called Sindy-anna; Tami Flour, a fabulous cup-to-cup-ratio, gluten-free all-purpose flour from Israel; a yummy and

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